Inclusive Hiring: One Solution to the Labor Shortage
Inclusive Hiring: One Solution to the Labor Shortage
Representatives from the New Jersey Business Action Center, the Department of Labor, and Easterseals New Jersey share the way companies can reach this talent, what language to use and avoid, interview etiquette, and accommodations to consider.
Resources for Digital Operations and Franchising Virtual Series
Is Buying a Franchise Right for You?
A franchise can offer advantages to a business owner looking to replicate an established brand and business model, and there are many factors to consider. Learn ways to identify the correct franchise for you and available methods to finance a franchise purchase.
Managing Social Media for a Small Business
Most businesses today have a webpage, Facebook, Twitter other social media accounts, but are not utilizing the full capacity of social media to generate sales and grow their business. Learn how to take full advantage of social media to establish a brand and generate sales.
Using E-Commerce as a Business Model
The pandemic accelerated an existing trend of brick-and-mortar establishments starting, expanding or even completely pivoting to e-commerce operations. Find out if a hybrid or all-in approach to e-commerce is right for your business, how to leverage existing marketplace platforms and distribution networks, and the other factors that must be considered as your business responds to the changing buying habits of consumers.
Basics of Cybersecurity
A discussion of the importance of keeping data secure and protected.
Recent cyber-attacks on the likes of Microsoft and Colonial Pipeline show the far-reaching threat of hackers – and small businesses, often without dedicated IT teams, are just as at risk. Hear from experts about the importance of keeping data secure and protecting intellectual property, the threats to which your business is vulnerable and measures you can take to prevent cyber-attacks before they halt your business
Resources for Recovery and Growth Virtual Series Let’s Talk Resources for Nonprofits
Let’s Talk Resources for Nonprofits
Learn about services available for nonprofit organizations from the State Library, NJ Center for Nonprofits and New Jersey State Council on the Arts.
Let’s Talk Government Procurement: Making Government Your Customer
Become a vendor for the largest purchaser of goods and services in the world with information presented by the NJIT Procurement Technical Assistance Center (NJIT PTAC), the Small Business Development Center, the Department of Transportation and the Treasury Certification office.
Let’s Talk Technical Assistance Opportunities
Whether you are writing a business plan, planning for post-COVID recovery, applying for a financing program, or ready to expand into e-commerce, taxpayer-supported technical assistance programs are here to help you. Hear from the Small Business Development Center, SCORE, Taxation University, and the Latin American Economic Development Association, on how they can help you with the technical side of operating a business.
Let’s Talk Lesser-Known Resources Provided by the Government
As a business owner you need to be familiar with every opportunity for support and services available to you. Hear about some of the lesser-known resources from the State and your local Library, the NJ Urban Enterprise Zone Program, the Department of Community Affairs’ Main Street Program, and the NJ Office of Homeland Security. Stay ahead of your competition; if you don’t use all the support available, your competitors certainly will.